CAPITAL MORTGAGE FUNDING
Since 1992, Capital Mortgage Funding has closed billions of dollars in residential loan transactions while being consistently ranked as one of the largest independent mortgage bankers in Michigan.
eBuyMedia has been a partner for over 15 Years, creating TV and Radio campaigns that are approachable and full of heart and maximizing their effectiveness with strategic buys.
Making Mortgages Approachable
Many people find the process of obtaining a home mortgage to be intimidating. With Harry Glanz and Dan Burke of Capital Mortgage Funding, we created a series of ultra-approachable ads with a local feel.
These ads are fun, instead of being overly serious. This way, the audience knows that they're dealing with real people and not paid spokespeople.
Make It About The Customer
It's simple, but effective. When people see recognizable landmarks, or hear the name of the city they live in, their ears perk up.
We decided to make several varieties of these fun TV Ads to keep the advertising fresh and inclusive.
We Do Loans Everywhere, was an instant hit.
The Best Mortgage Banker
People count on Harry Glanz, Dan Burke and the entire staff at Capital Mortgage Funding. It's always good to know that you've got real people to help you with your home loan and financing needs.
